EDUQAS GCSE Media Studies Handbook
- Mastering Media
- Jan 18
- 2 min read
Updated: Jan 19
Induction Unit
Introduction to Media Language, Representation, Industry, and Audience –
Exploration into Barbenheimer and Steve Neale’s Genre Theory
Component One
James Bond Franchise: Man With The Golden Gun and No Time To Die
Explorations: Laura Mulvey and the Male Gaze, Paul Gilroy and Postcolonialism – critical perspectives on representation within film.
Fortnite Franchise: History of Video Games and Fortnite – exploring the development and impact of video game culture.
Explorations: Uses and Gratifications Theory – understanding audience motivations and media consumption.
Advertising: History of Advertising, Quality Street and NHS 111 – analysing advertising techniques and their social context.
Explorations: Regency Period 1950s– understanding historical influences on advertising and media. Laura Mulvey and Male Gaze
Magazines: History of Magazines, Vogue and GQ – examining magazine design, target audiences, and editorial content.
Explorations: He Named Me Malala and Taliban Conflict – analysing media representations of conflict and social issues. Bell Hooks - Race and Feminism
Radio: History of Radio, The Archers (2026 only), Desert Island Discs (2027)– examining the role of radio in society and culture.
Explorations: Public Service Broadcasting and Curran and Seaton – analysing the impact of media ownership and regulation.
Newspapers: Historical context of newspapers, The Sun and The Guardian. Lettering and Fonts
Explorations: Examination of contemporary issues through newspaper coverage – focusing on the Partygate Scandal, The Leveson Inquiry, and the use of Political Satire.
Component Two
Television: Crime Drama, Luther (2026), Trigger Point (2027), The Sweeney, 21st Century Policing, and The 1970s – exploring the evolution of crime drama conventions.
Explorations: 1980s, Life on Mars, Ashes to Ashes, Postmodernism and Intertextuality – analysing narrative techniques and cultural references.
Pop Music Promotion: History of Music Video, Web Design, Lizzo, Justin Bieber, Duran Duran,– examining promotional strategies across different platforms.
Explorations: New Pop and MTV, Top of the Pops Smash Hits Magazine Stuart Hall - Representation Theory – understanding how media constructs meaning and identity.
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